Watch how AwakeUp works
See the brutal wake-up system in action
No snooze. No mercy. Just pure wake-up power wrapped in elegant design.
The average person hits snooze 3-4 times each morning
58% of people report being late due to oversleeping
Fragmented morning sleep makes you more tired
Two-phase alarm system that cannot be ignored
Multi-point NFC technology forces you to move around your home
Elegant wooden design that complements any bedroom
The fundamental flaw in alarm clock design is simple: they're too easy to ignore.
Every time you hit snooze, you're fragmenting your sleep cycle, making yourself more tired and less alert. It's a vicious cycle that ruins your morning.
"I've hit snooze so many times that I've been late to important meetings. It's embarrassing and stressful."
— Michael T., Former Oversleeper
Your brain has been trained to associate the alarm sound with the relief of hitting snooze, creating a harmful cycle that's nearly impossible to break with willpower alone.
"I don't even remember turning off my alarm most mornings. It's like my body is on autopilot."
— Sarah K., Heavy Sleeper
Relying on willpower when you're half-asleep is a losing strategy. Your groggy brain will always choose more sleep over responsibility.
"No matter how important the day is, my sleepy brain always convinces me that 'five more minutes' won't hurt."
— James L., Night Shift Worker
AwakeUp uses a revolutionary three-phase approach that guarantees you'll wake up – no matter how tired you are.
Your day begins with 60 seconds of customized music at a reasonable volume. This is your chance to wake up peacefully.
"The gentle music is a nice touch. It gives you a chance to wake up like a normal human being."
— Early Tester
During these 60 seconds, you must scan multiple NFC cards placed throughout your home to stop the alarm. Each AwakeUp comes with 3 NFC cards that you can place in your bathroom, kitchen, or anywhere else.
"Having to walk to different rooms to scan all the cards means I'm fully awake by the time I'm done. It's impossible to go back to bed."
— Early Tester
If you don't scan all NFC cards within 60 seconds, the 120dB buzzer kicks in with no mercy, ensuring you cannot continue sleeping. The buzzer will not stop until all cards are scanned.
"Trust me, you do NOT want to experience the brutal phase more than once. It's effective, to say the least."
— Early Tester
Each AwakeUp is meticulously crafted from premium hardwood, hand-selected for its grain pattern and durability. The elegant design conceals powerful technology within.
Gentle music followed by an unstoppable 120dB buzzer
Forces you to visit multiple locations in your home to stop the alarm
Eliminates the temptation to delay waking up
Handcrafted from premium hardwood with elegant finish
Guaranteed to get you out of bed, every single time
Your phone is right next to your bed, making it too easy to dismiss
Checking your phone first thing leads to social media scrolling
If your phone dies overnight, so does your alarm
Phone speakers aren't designed to wake heavy sleepers
Easy to set multiple alarms and ignore them all
Don't just take our word for it. Hear from real people who have transformed their mornings with AwakeUp.
"After years of being chronically late and blaming it on being a 'night owl,' AwakeUp has completely changed my life. I'm up at 6am every day now and have even started a morning workout routine."
Marketing Director, Previously 30 Min Late
"As someone who could sleep through a freight train, I was skeptical. But the first time that 100dB buzzer went off, I was up and scanning cards within seconds. Haven't heard it since the first day - the gentle phase is enough now!"
Software Engineer, Heavy Sleeper
"I bought AwakeUp for my teenager who was constantly missing first period. After a week of actually getting to school on time, his grades have already improved. Worth every penny."
Parent of a Teenage Son
Limited to 200 backers - 43 left
Unlimited availability
Limited to 100 backers - 78 left
Behind the beautiful wooden exterior lies cutting-edge technology designed for one purpose: getting you out of bed.
Military-grade NFC reader with 3 uniquely coded NFC cards included. The alarm won't stop until all cards have been scanned within the designated time period.
Integrated MP3 player with 3W speaker for the gentle phase, coupled with a military-grade 100dB buzzer that can't be ignored. Bluetooth connectivity for custom wake-up sounds.
1200mAh rechargeable battery provides up to 30 days of standby time. USB-C charging port with included braided cable. Battery backup ensures your alarm will still work during power outages.
Energy-efficient microcontroller running our custom timing software. Minimalist LED display with auto-brightness adjustment based on ambient lighting conditions.
Companion smartphone app lets you customize alarms, track your wake-up success rate, and pair additional NFC cards if needed. Available for both iOS and Android.
The Early Bird package comes with 3 NFC cards, the Kickstarter Exclusive comes with 5 NFC cards, and the Duo Pack includes 8 NFC cards (4 per clock). You can place these cards throughout your home to create a wake-up journey that forces you to get moving.
The brutal phase buzzer operates at 120dB, which is approximately as loud as a rock concert or a car horn at close range. It's designed to be impossible to sleep through, even for the heaviest sleepers.
Yes! AwakeUp connects to your phone via Bluetooth, allowing you to select any music or sound for the gentle phase. You can choose from our library of wake-up sounds or use your own music.
AwakeUp comes with a simple app that allows you to pair new NFC cards if you lose one. Additionally, replacement NFC card packs will be available for purchase after the Kickstarter campaign.
AwakeUp has a built-in rechargeable battery that lasts up to 30 days on standby. It also comes with a USB-C charging cable and can be plugged in permanently if preferred.
AwakeUp is designed with this in mind. The gentle phase is customizable in volume, and the NFC cards are uniquely paired to your specific AwakeUp. This means multiple AwakeUps can be used in the same household without interference.
Yes, you set the countdown every night. Don't need to wake up next day at any given time? Don't set it. Simple as that.
No snooze. No mercy. Just pure wake-up power wrapped in elegant design. Join the wake-up revolution today.
Limited-time Kickstarter pricing. After the campaign ends, AwakeUp will retail for $169.